The Geek Way

What if the most important innovation in tech isn’t what companies make but how they make them? New York Times bestselling author Andrew McAfee will share the elements of what he calls “the Geek Way,” a new corporate culture that’s fast-moving, egalitarian, evidence-driven, and more.

Humans have an extraordinary ability to cooperate and learn fast, and that has led to breathtaking innovations. But under the wrong conditions, we create bureaucracy, chronic delays, cultures of silence, and other classic dysfunctions of the Industrial Era.

Join us to learn how McAfee’s new book, The Geek Way: The Radical Mindset that Drives Extraordinary Results, can serve as a handbook for thriving in a faster-moving world.

What to Expect

• Andrew McAfee, cofounder and codirector of MIT’s Initiative on the Digital Economy, will explore four norms of the Geek Way: science, ownership, speed, and openness.
• Learn through provocative, insightful stories from iconic (and lesser-known) tech companies.
• Take away key insights from a book that Google’s Eric Schmidt calls a “handbook for disruptors.”